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Cyndia Zwahlen Business Writer

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Running your business

Don’t get caught without the right kind of business insurance

October 17, 2016 By //  by czwahlen Leave a Comment

  No matter how well you run your small business, there is always a chance something will go wrong. It might be an issue with a product, a service or even a typo in a contract. Even small business oversights can lead to lawsuits from customers, vendors, or investors and can rack up thousands in legal fees and hours of your time. And that’s before you consider risks to …

Filed Under: Running your business

Benefit Corps (B Corps): What are they and could your small business benefit from a B Corp certification?

August 26, 2016 By //  by czwahlen Leave a Comment

Doing good can be good for business, and more than ever your customers expect your small business to pay as much attention to its social responsibilities and environmental impact as to sales and profits. The idea that businesses can be agents for positive change was the spark behind the founding of the Ohio nonprofit, B Lab Inc., and its B Corp certificate program a decade …

Filed Under: Running your business

6 Critical Steps You Need to Take After Your First Year in Business

July 30, 2016 By //  by czwahlen Leave a Comment

[This article was originally published in the Small Business blog at Captain401.com, a fintech company offering 401(k)s for modern employers.] Your small business has survived its first year. Congratulations! Two out of every 10 new companies don't make it that far, according to government data. And the failure rate gets worse over the next few years of a new venture. How …

Filed Under: Running your business

Commercial Real Estate brokers: What do your clients really want from you?

March 10, 2016 By //  by czwahlen Leave a Comment

[This article was written for Apto, a commercial real estate tech company.] Is it customer service? Deep market knowledge? Transactional expertise? According to a National Real Estate Investor (NREI) survey, it comes down to one question: Can you close the deal? No surprise there. That quality was ranked “extremely important” by more clients than any of five other …

Filed Under: Running your business

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